We’re delighted to announce that Sally Gray has joined AIMICI as Head of Responsible AI.
Sally is the founder of Goodwork and a long-standing leader in ethical innovation, with a deep focus on how technology can serve people, communities, and culture. She has spent her career working with progressive organisations – from social enterprises to global brands – helping them adopt responsible approaches to digital transformation and impact-led growth.
At AIMICI, Sally is leading our effort to build a network of values-aligned creators, technologists, and production partners – forming the foundation of our consortium. Her vision is key to realising AIMICI’s goal: making powerful tools accessible to independent storytellers, while building a shared culture of responsibility, transparency, and creative integrity.
Sally shares her thoughts: “AI isn’t just about automation – it’s about imagination, and who gets to shape the stories we see and hear. AIMICI’s commitment to empowering independent creatives, not replacing them, was what drew me in. I’m here to help ensure that the values we build with are as important as the technology we build on. Together, we can create an ecosystem where innovation and responsibility go hand in hand.”
Follow Sally on LinkedIn to hear more from her: https://www.linkedin.com/in/sallygray/
